Robosoft TechnologiesHow To Sell In The Digital Era (Hint: It’s Not About Technology But Human Emotions)Contrary to popular belief, humans aren’t inherently rational when making decisions. Our buying decisions stem from the subconscious mind…6 min read·Aug 5, 2022----
Robosoft TechnologiesOTT Live Streaming: 10 All-round Best Practices while Designing PersonasTelevision brought entertainment to our homes for almost a century, but it was no match for OTT’s sheer range of diverse content…9 min read·Jul 18, 2022----
Robosoft TechnologiesHow Digitalization can Enable a New Pricing Model for Airlines, Travel & Leisure IndustriesThe airline industry has always struggled with profitability — the lockdowns and travel restrictions imposed by the Covid-19 pandemic put…7 min read·Jun 17, 2022----
Robosoft TechnologiesHow Over-The-Top (OTT) Players Can Get Tech-ready to Tap Into a World of New OpportunitiesAs over-the-top (OTT) matures as a medium, consumers are looking for fresh experiences. Shaping new engagement that caters to changing…5 min read·Apr 4, 2022----
Robosoft TechnologiesWeb 3.0: Technology’s Next FrontierA little over 30 years ago, the first web page was created at CERN, imagined by Sir Tim Berners-Lee, and fellow scientists. They wisely…7 min read·Mar 8, 2022----
Robosoft Technologies5 key FAQs on neobanks and their digital experiencesFounded in 1472, Banca Monte Dei Paschi di Siena is said to be the oldest surviving bank in the world. Since then, the banking industry has…8 min read·Jan 4, 2022----
Robosoft TechnologiesCustomer Experience: The Next Battleground in Digital LendingThe banks and lenders today face a stern test of how they can reduce the customer attrition rate for their institutions. Today’s borrowers…15 min read·Dec 22, 2021----
Robosoft TechnologiesThe ripple effect of hyperconnectivity: accelerating DXHow many connected devices do you own? Chances are, even accounting for smart speakers or smartwatches, the number may be in the region of…5 min read·Dec 17, 2021----
Robosoft TechnologiesOTT Monetization: The Ultimate Guide to Select The Best Revenue ModelThe OTT industry has observed a major increase in the number of OTT players in recent years. It resulted in the majority of them competing…19 min read·Dec 10, 2021----
Robosoft TechnologiesThe Basics of Creator Economy and the Role of Digital ExperienceSince time immemorial, there have been a small class of people who were creators and a larger group who ‘consumed’ such content. Books…10 min read·Dec 2, 2021----